April 4, 2012 by Kara Martens
Since February 29, thoughts of Timeline have been swirling. When Facebook flipped the switched in late March, every page officially got a facelift, including big changes for tabs. For brands using Facebook, tabs are where they are free to create experiences for their fans and customers. From contests and giveaways to exclusive content and Facebook [...]
September 15, 2011 by Kara Martens
Social media marketers today are faced with more choices than ever. Even the possibilities for customizing Facebook Pages can be overwhelming. Deciding which Facebook tabs to create is part of this puzzle. Knowing your audience, using analytics to understand what is working, and knowing what you’re trying to accomplish will help you focus on the [...]
July 15, 2011 by Kara Martens
One of Shoutlet’s most frequently used features is its DIY, drag-and-drop custom Facebook tab builder. Users select from a list of web apps, modules, and other features to build unique tabs that their fans will enjoy. This week the Shoutlet development team has added eight new modules to the list: Foursquare: Include an “Add to [...]